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Mass customization and personalization news
2005-08-08 - San Diego, CA, USA & Port Washington, N.Y. USA: Systemax, Inc. (NYSE: SYX - News) and Linspire, Inc. have recently launched the first customizable Systemax desktop PC pre-installed with the Linspire desktop Linux operating system.
The Systemax Venture L335 System is outfitted with top-quality components, including an Intel Celeron D processor, 40GB hard drive, CD-ROM and 256MB of RAM, plus keyboard, speakers and mouse. Systemax also offers the machine to retailers for custom configuration and in-store resale.
"Most people buy computers, not operating systems," said Kevin Carmony, president and CEO of Linspire, Inc. "It's important that people can experience Linux without having to install it themselves. The success of companies like Dell shows that people want to buy affordable computers direct from the manufacturer but be able to configure the system to fit their exact needs. Now people can enjoy the same benefits of buying custom-build PCs with Linux. This new Systemax machine delivers a turnkey experience for those wanting the power, stability and affordability of Linux without the additional work involved of installing an operating system."
Linspire, Inc. was founded in 2001 to bring choice into the operating system market. The company's flagship product, the Linspire operating system, is an affordable, easy-to-use Linux-based operating system for home, school, and business users. Linspire pioneered CNR (click and run) Technology, which allows Linspire users to download and install thousands of software programs with just one mouse click. More than 2,000 software titles available in the CNR Warehouse include full office and productivity suites, games, multimedia players, photo management software, and accounting tools.
"Our customers have asked for lower-cost PCs without having to sacrifice functionality or performance," added Richard Wallet, Executive Vice President for Systemax Manufacturing. "Linspire's desktop Linux operating system meets this demand, giving customers the easy-to-use, powerful desktop they want in a cost-effective, completely customizable machine."
Outfitted with the Linspire operating system (including full Microsoft-compatible office suite, e-mail and IM clients, media players and photo manager) and high-performance components, the powerful Systemax Venture PC is a complete system on its own. However, consumers or retailers can also choose to customize the system to fit their individual needs. The Systemax Build-To-Order systems offer literally millions of combinations -- consumers and retailers can choose to upgrade the hard drive, add memory or choose more components for improved audio or video.
The Linspire Linux Operating System has a number of interesting features. For a start, there are some useful protection features, including a new built-in VPN and a new encrypted "wallet" for storing passwords and other personal information. There is also a pre-configured firewall.
For internet searching, there is a new Hot Words integrated search feature; built-in automatic spell checking in all Web applications including in email, Web browser and instant messenger; and built-in BitTorrent support.
In the U.S. The Systemax Venture L335 is available direct to consumers for $299.99 at www.linspire.com/systemax. Retailers who are interested in purchasing and customizing this system for direct sale in their stores should contact Systemax for more information or to place an order. VARs or resellers interested in the machine should visit www.InfotelUSA.com. For more information, please contact: Steven M. Goldschein Systemax Inc. 516-608-7000 firstname.lastname@example.org Heather MacKenzie Linspire, Inc. 858-587-6700, ext. 263 858-587-8095 Fax email@example.com